I CHOOSE FITNESS AS MY PANDEMIC PRESCRIPTION
JACKSONVILLE, FLORIDA MAY 1, 2021. Following the pandemic, a tsunami of business closures headed across
the country. One of the biggest industries to be affected by this, was the health club industry. Gyms became the
target of the business shut down model. The abundance of misinformation led to gyms being labeled dangerous
“super-spreaders” of this pandemic.
As difficult as this was for the gym owners, it was just as hard for their members. They found themselves without
a place to work out. Most people agree working out on their own just is not as effective as it is in health club.
There is a variety of reasons why, but the big three are motivation, accountability, and knowledge.
The after-effects of the lock-downs are showing in the form of a fitness and health epidemic. The number of
people nationwide who have returned to a consistent workout routine, as of today is about 50% less than over a
year ago. The foundation for every healthy lifestyle includes exercise. It's time we administer our own individual
fitness prescription.
TWO INDUSTRY LEADERS COME TOGETHER TO CHANGE THE NARRATIVE
The media has done an exceptional job of making us scared. This creates hesitation and uncertainty both which
are the enemy of healthy decisions. The I Choose Fitness ™ Coalition and The Food Revolution Network have
combined resources to help replace the fear with knowledge and courage. This puts fitness and health at the top
of the list again. The vaccine may prevent some from getting sick, but is doesn’t help anyone get healthier.
HESITATION AND UNCERTAINTY CAN LEAD TO VERY SERIOUS HEALTH CONDITIONS
We need to get moving and exercising more now than ever in the history of humankind. The co-founders of Profit
Partners LLC, Alan Boushie and Bob sisk have been working in the trenches with not only the gym owners and
their members for the last 20 years.
“We've had thousands of conversations with people who were afraid to come back to their health club over the
last 14 months. the number one reason was uncertainty.” Sisk said. “I can't blame them, based on the
information you see, hear, and read, the gym sounds like a scary place to be.” The reality is, not only gyms are
safe but they are essential. This was the launching pad for the I Choose Fitness™ movement.
“The goal of this movement is very simple, get 100,000 people to recommit to their fitness goals in the next 90
days” Boushie went on to say… “We have locked arms with some of the most dedicated, caring and conscientious
entrepreneurs on the planet.”
This is gained the attention of a national organization The Food Revolution. After 10 years, over 750,000+ people
have joined them to support better nutrition through healthy eating. Together we will be launching the I CHOOSE
FITNESS NETWORK this spring. For details or to offer your support or expertise, contact Profit Partners.
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About The Food Revolution Network:
Food Revolution Network is committed to healthy, ethical, and sustainable food for all. Guided by John and Ocean Robbins, with more than
750,000 followers, Food Revolution Network aims to empower individuals, build community, and transform food systems to support
healthy people and a healthy planet.
About Profit Partners LLC:
Founded in 2003 by Bob Sisk and Allan Boushie, launched in Piscataway NJ, Profit Partners has been supplying fitness businesses around
the world with marketing system and growth solutions. In 2019, they released RevGen a full-scale SaaS to simplify and automate the
attraction and sales of new memberships. In 2021 they launched the I Choose Fitness Summit online. This featured 14 expert speakers
over 3 days to an audience from 51 countries. I Choose Fitness™ supports the individuals looking to improve their own health.
#IChooseFitness office: 732-384-0000 www.Ichoosefitness.today